Rome Bridal Week 2024 closed great sixth edition

The Roman showcase, which officially kicked off the bridal season, welcomed top brands and designers from the national and international bridal industry, making it an essential event for buyers worldwide. Confirmation of its leading role also comes from its exhibition offer focused on exclusivity.

Rome, March 26, 2024 – The sixth edition of Rome Bridal Week, the event dedicated to the world of bridal and accessories and the ceremony that officially opened the bridal season, ended positively. A lively three days which concentrated, at Fiera di Roma, the 2025 proposals of the companies symbolizing Made in Italy alongside those created by the most renowned international names and a selection of famous designers with signature couture.

The result was appreciated by top buyers who attended the event, recognizing the value of its offer, encapsulated in a showcase capable of providing a dynamic overview of the sector, ideal for strategically understanding the market and its evolution.

“Excellence, quality and exclusivity were the directives we followed to select the exhibitors of the event with the aim of creating an unparalleled exhibition moment that took into account the commercial dynamics but, at the same time, expressed its strong and recognizable identity. And, at the conclusion of this edition, we can say we were right” said Andrew Lookman, the Dutch manager who created the bridal show.

The selection criteria for the protagonists involved has always been a key factor of Rome Bridal Week, favoring original characteristics of style and approach to create a unique event in dialogue with the stylistic and commercial needs of its reference sector. A recipe for success that transcends national borders, as demonstrated by the geographical coordinates of the attendees recorded during this latest edition: Spain, Germany, the Netherlands, Portugal, Australia, Israel, South Korea – in addition to Italy – are the countries of origin of visitors who gathered at Rome Bridal Week.

The success of the event was also favored by the immersive and indispensable experience that allowed its visitors to discover the trends of the upcoming season. A balanced mix of authentic Made in Italy and the most prestigious international signatures, translating into a preference for 2025 for dresses with essential and minimal lines, energized by voluminous sleeves and modestly seductive necklines. Trends reflecting a strong fascination for the East and for classic or pastel color schemes, as well as a new focus on more structured fabrics like mikado, and a revisited return of classics from the past. These are just some of the indications that emerged from the collections presented at Rome Bridal Week 2024, which one should look to for building a multifaceted mood board of the immediate future.

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