Rome Bridal Week 2024: the debut of the Designer Area

The debut of the Designer Area: for the first time in a bridal event the excellence of national and international designers is grooved in one dedicated space.

Appointment from 23rd to 25th March at Fiera di Roma with the sixth edition of the event which expands its offer in a bridal couture key.

Rome, February 2024. The sixth edition of Rome Bridal Week, the event dedicated to the world of the bride, the groom, accessories, and the ceremony, opens to explore the couture universe that belongs to the bride by debuting with its new Designer Area. An ad hoc space designed to host the excellence of national and international designers who, in their vision, gave life to bridal creations but reinterpreted in an elegant and sophisticated way, with that unique touch that characterizes couturiers.

A novelty that reflects the lively soul of the event and, above all, responds to the needs of buyers who, in the multifaceted and versatile offer of Rome Bridal Week, can once again satisfy their desires both in terms of proposal and prestige of the names involved, between brands and companies. In fact, in addition to the already confirmed exhibitors who will meet in the pavilions of Fiera di Roma from 23rd to 25th March 2024, the new Designer Area will welcome the best of creatives from all latitudes for whom, for the most part, it will be a debut on the stage of a fair.

“For the first time in an event in our trade, a project capable of bringing the bridal world closer to the couture world is launched in a space conceived in the name of the purest creativity, which finally accounts for the different aspects of the bridal universe, no longer limited by rigid boundaries but open to new and rich declinations,” said Andrew Lookman, the Dutch manager who created the bridal show.

A richness that is evident from the line-up of names expected to date in the Designer Area, which includes creatives with a strong identity and a unique aesthetic vision. Starting from the hyper-refined minimalism of the all-female maison from Bilbao, Sophie et Voilà, alongside the sustainable – but always extremely fabulous – soul of the English Rolling in Roses, and the sartorially avant-garde design of Carta Branca‘s creations, designed in Belgium and produced in Portugal. And again, among the protagonists of the most authentic Made in Italy, the noble and emotional DNA of Simone Marulli‘s signature and the aesthetic journey into the different souls of Mediterranean beauty by Emanuele Bilancia stand out, in addition to the homage to the pure and precious femininity of Tosca Spose. And again, the contemporary and brilliant opulence of the Australian Vivienna Lorikeet and the dreamlike dimension translated into wedding dresses by the American Atelier Soucy. Last but not least, all the refinement of Italian craftsmanship is ready to take shape in the proposals designed by Barbara Beltrame and in the exclusive and modern luxury of the Maura Brandino atelier.

These names complete an overall picture rich in content and ideas capable of reflecting the complexity of bridal fashion worldwide, giving life to a collective event that has become indispensable for discovering the trends of the near future and the brands and creatives who will be protagonists.

All the details of Rome Bridal Week 2024 are on the website www.romebridalweek.it, which contains the updated list of exhibitors; furthermore, by following the social channels of the bridal show, it is possible to update yourself on the many new features planned.